Growing up, “Readers Digest” was always in our home.  I especially loved “Laughter is the Best Medicine” segments.  After reading these short articles, I was usually smiling. Working with my “Type A” personality, I’ve explored lot of ways to chill out, take a step back and lighten up.   Helpful items on the list include: watching […]

So many people wondered how Wells Fargo could have created so many fake bank accounts over such a long period of time.  How did so many employees buy into the sales practices scandal?  Where was company leadership? One short answer to a long series of questions and investigations — someone, somewhere in the company made […]

Have you ever been so close to your campaigns, messages and promotion that you missed the mark? Leave a comment about who you ask to review your marketing, advertising or promotions when you’re a solopreneur or small business without a p.r. or ad agency. Enjoy the video!

Knowing your Core Values – your true, unchanging, innate nature is one of the most valuable and productive ways to increase your leadership effectiveness. My friend, mentor and teacher, Bea Fields, was generous to include some of my philosophy in her blog, (thanks!) which shows you Five New Ways to Lead — click here. Below […]

Wondering what the big retailers do every year to up their marketing game? This short Wall Street Journal video reveals how mall operators looked at the high-end retailers and are now borrowing some of their best practices to attract the crowds. Reports are that about 47% of Black Friday shopping is now done online. Where […]

This is a collection of testimonials from my book Real Life Magic: A Little Book of Miracles NewActTesti from Penni Wild on Vimeo.

http://www.centralvacuumstores.com/about/us.php Did you ever call a business just because they looked like they were doing something right? I did this morning…and they matched their web presence…what a beautiful moment. Looking for a new company to service my central vacuum system, of course, I went to Google.  Now, why didn’t I go to the folks I […]