Posts by Penni Wild
Stressed out? Scientists recommend laughter yoga.
Working with my “Type A” personality, I’ve explored lot of ways to chill out, take a step back and lighten up. Helpful items on the list include: watching comedies Now, scientists appear to be taking notice of our collective need to lighten up. More studies are underway to explain why some of these modalities actually help. Anyone tried laughter yoga? What are some of your favorite stress buster techniques? http://qz.com/824005/the-hard-science-that-backs-up-age-defying-laughter-yoga/ |
Create Your Company’s Culture on Purpose
So many people wondered how Wells Fargo could have created so many fake bank accounts over such a long period of time. How did so many employees buy into the sales practices scandal? Where was company leadership? One short answer to a long series of questions and investigations — someone, somewhere in the company made it ok. Here’s the one takeaway for you, as a business owner, CEO or person in charge: You are in charge of your culture. You get to create your company, division or department how you want to. If there is a behavior that is unacceptable, bullies or steals from others, it’s up to you to do something about it. That can be a hard thing to do when you have bills to pay, a roof to put over your head and all other financial obligations. But at what cost? Take time today to revisit the culture around you. Here are three ways to get the conversation going, courtesy of Harvard Business Review. |
When Do You Consider Your Marketing a Success?
Have you ever been so close to your campaigns, messages and promotion that you missed the mark? Leave a comment about who you ask to review your marketing, advertising or promotions when you’re a solopreneur or small business without a p.r. or ad agency. Enjoy the video! |
5 New Ways to Lead
White Glove Service on Black Friday: Upscale Goes Mainstream
Wondering what the big retailers do every year to up their marketing game? This short Wall Street Journal video reveals how mall operators looked at the high-end retailers and are now borrowing some of their best practices to attract the crowds. Reports are that about 47% of Black Friday shopping is now done online. Where is your competition coming from and what are some other industries you can explore to brainstorm new ways to market you and your clients’ services?
View the video here. |
Testimonials for the Real Life Magic Book
This is a collection of testimonials from my book Real Life Magic: A Little Book of Miracles NewActTesti from Penni Wild on Vimeo. |
Small Business Workin’ It!
http://www.centralvacuumstores.com/about/us.php Did you ever call a business just because they looked like they were doing something right? I did this morning…and they matched their web presence…what a beautiful moment. Looking for a new company to service my central vacuum system, of course, I went to Google. Now, why didn’t I go to the folks I usually go to? Rude receptionist…third degree…voicemail…you know the routine. I call the company above. The owner ANSWERS the phone. He sounds totally inviting. Now, unfortunately, he’s not in my area (I could have done a bit more thorough research…but then I wouldn’t have talked with him). So, while I’m not going to do business with him, I compliment him on his site and suggest he adds a blog. He tells me it’s at the bottom of the page — I suggest he adds it above the fold. He says he’ll tell his webmistress (wife). Family business! And I could hear his appreciation for her in his voice. Sweet! I joke, you should give her a raise. He laughs. How many small business owners today are paying more to their employees than they take home? It’s a weird moment the first time that happens, then, as small business owners, we suck it up and keep plugging away. So, hats off to every entrepreneur today — and to every entrepreneurial thinker out there wherever you are. Keep workin’ it! |
Success Wisdom from Jim Rohn
In memory of Jim Rohn, who passed away on December 5. A man of deep wisdom and uncommon sense, his website includes this passage: “We know Mr. Rohn is looking down on us at this very moment with a smile saying I did it, I gave it my all, I went for it, now it’s your turn. Go for it. Make your life a life worth living well!” That’s the only thing there is to do as you make the most of your time as a political appointee, and as a person here to make a difference no matter your position, title or station in life. To your leadership! |
E-mail Your No Bribe Success Stories!
I’ve had it. Today, another story about another government employee accused of taking a bribe. This one, Richard Lopez Razo, U.S. State Department employee. Let this be the official collection site for your stories — of how you’ve simply served constituents, how your commitment to serve has won out over nefarious offers where you could have sold out. I’ve talked with too many good people…people who are committed to serving their nation, their state, their president, their governor — the unsung heroes of government. The people who just want to do a good job everyday. So, whether you’ve been solicited, offered special goodies or not — just send in your hard-work stories of success. Let’s brag about the good stuff…write your own good headline. Keep on keepin’ on! |
Thank You to All Who Volunteer
Today, President Obama and former President George H.W. Bush gathered to celebrate the 20th Anniversary of the Points of Light — an initiative created to inspire volunteerism nationwide and honor organizations and people already engaged in service. Click on the link to see one of many news articles on the Points of Light event. Soon after Peggy Noonan penned the phrase in a speech by former President Bush, a few committed individuals worked to bring the vision to life. I’m proud to have served on that team, to meet people around the nation making a difference and thank all who were involved for the opportunity to shape something that continues to contribute and create — and honor those on the front lines of service across this great nation. Volunteerism takes many forms: formal, informal or simply paying attention to those in your life to make them comfortable and being involved, present and engaged. Thank you. Here’s to you…standing in the greatness of what’s possible! |